Project: Luna Land
The Brief: Brand the Land Land Amusement Park. This includes a corporate report, website, poster, infographic, and mobile version of the site.
Demographic: This project has a very broad demographic. It includes visitors of the park and shareholders of the company.
Brand Idea: On the Up
This comes from the idea that Luna Land is climbing its way to the top and is one of the top amusement parks in the world.
Key Words: Journey, Fun, Easy